Made in JAPAN
80g
Toothpaste to whiten teeth
It contains 35% of hydroxyapatite extracted from the shells of Hokkaido(Japan) scallops.
*96% of tooth enamel and 70% of dentin are made from hydroxyapatite.
[Quasi-drugs]
Cosmetics and quasi-drugs categories
In Japan, the Japanese Ministry of Health, Labour & Welfare classifies the beauty products under 2 categories: cosmetics and quasi-drugs. Quasi-drugs, in opposite to cosmetics, are medicated, have a mild pharmacologic effect and include active ingredients. If the product is approved as a quasi-drug by the ministry, the manufacturer is allowed to actually claim the effectiveness of the product.